With over 15 years of eCom and lifestyle industry experience in digital marketing, Nikki Lindgren has transitioned from managing in-house marketing teams to running the boutique digital marketing firm, Pennock. Nikki oversees all aspects of digital marketing including branding, positioning, and analytics as well as strategy and implementation of paid, owned, and earned media. To-date, she’s helped over 35 brands achieve their customer acquisition and monetization goals. Her portfolio includes established household brands and startups alike, dealing with marketing budgets ranging from $100K – $12M annually.